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Consumer tech insights 2022: State of consumer technology and durables | GfK
https://www.gfk.com/the-state-....of-consumer-technolo
In this video, Norbert Herzog, Senior Global Strategic Insights Manager, together with Jan Lorbach, Senior Global Strategic Insights Manager, explain the macro trends and consumer insights on the technology and durables market landscape.
Watch this short clip to get up to speed with the latest consumer tech research & consumer insights 2022.
They answer these two key questions briefly:
0:08 What are the key trends shaping the consumer technology and durables landscape in 2022?
1:38 How should brands react to the new consumer technology and durables market conditions?
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